Guides

Track Removed Google Reviews: How to Monitor Deletions (2026)

Learn how to track removed Google reviews with free and paid tools. Set up monitoring to detect deletions instantly and recover your star rating faster.

ReplyOnTheFly Team

Content Team

February 23, 2026
11 min read
Dashboard showing tracked Google review changes with alerts for removed reviews

You had 47 Google reviews yesterday. Today you have 42. No email from Google. No explanation in your dashboard. Five reviews just vanished.

Quick Answer: Google does not notify business owners when reviews are removed. To track removed Google reviews, you need to either log your review count manually on a regular schedule or use a monitoring tool that archives every review and alerts you when one disappears. Businesses lose an average of 10.2% of their reviews to Google's filters each year, and detection speed directly affects your ability to recover them.

In this guide, you'll learn:

  • Three methods to track removed reviews (free and paid)
  • How to set up a simple review tracking system in under 10 minutes
  • Which monitoring tools automatically detect deletions
  • What to do the moment you spot a missing review

Business owner checking their Google Business Profile on a laptop, noticing a drop in review count
Business owner checking their Google Business Profile on a laptop, noticing a drop in review count

Why Tracking Removed Reviews Matters

Google removed over 240 million reviews in 2024. Between January and July 2025, deletion rates surged by an additional 600% after Google integrated Gemini AI into its review moderation system.

The problem isn't just the deletions. It's that Google tells you nothing about them.

No alert. No email. No entry in your activity log. Reviews disappear silently, and your star rating changes without warning. If you're not actively tracking, weeks can pass before you notice.

That delay matters. Google's support process for recovering missing reviews works best when you can provide specific details: which reviews disappeared, when they were removed, and what they said. The longer you wait, the harder recovery becomes.

For a full breakdown of why reviews get removed, see our guide on why Google reviews disappear. And for a broader look at monitoring, tracking, and managing your reviews, our complete Google review management guide covers everything.

Responding to reviews fast? Try our free AI review response generator to draft replies in seconds, no signup required.

Method 1: Manual Review Tracking (Free)

The simplest approach costs nothing. It takes about five minutes per week.

Spreadsheet showing a simple Google review tracking log with columns for date, review count, rating, and notes
Spreadsheet showing a simple Google review tracking log with columns for date, review count, rating, and notes

Set Up a Tracking Spreadsheet

Create a simple spreadsheet with these columns:

DateTotal ReviewsAverage RatingChangeNotes
Feb 17474.6-Baseline
Feb 18474.60No change
Feb 19484.6+1New 5-star from Sarah M.
Feb 23424.4-55 reviews removed overnight

Check your Google Business Profile at the same time each day or week. Record the total review count and average rating. When the numbers drop, you know reviews were removed.

Save Google's Notification Emails

When Google does email you about a new review, that email contains the full review text. Even after the review is deleted from your listing, the email remains in your inbox.

Create a folder in your email client labeled "Google Reviews" and route all Google Business Profile notifications there. This becomes your archive of review content that you can reference if reviews later disappear.

For help setting up notifications, see our guide on Google review notification settings.

Limitations of Manual Tracking

Manual tracking works, but it has gaps:

  • You won't know which specific review was removed unless you remember every review
  • You can't track changes in real time
  • It requires discipline to maintain daily or weekly
  • It doesn't scale if you manage multiple locations

For most small businesses with under 50 reviews, this is a reasonable starting point. Once you pass that threshold, automated tracking pays for itself in time saved.

Method 2: Google Business Profile API (Technical)

If you're comfortable with code or have a developer on your team, the Google Business Profile API lets you build a custom tracking system.

How API Tracking Works

The API's accounts.locations.reviews.list endpoint returns all current reviews for a location. By querying this endpoint on a schedule (daily or hourly), you can:

  1. Store every review in your own database with full text, rating, and reviewer info
  2. Compare snapshots to detect when reviews disappear
  3. Generate alerts when review count drops or specific reviews go missing
  4. Build dashboards showing review trends over time

When you query for a review that's been deleted, the API returns NOT_FOUND. This is how you confirm a specific review was removed rather than just hidden temporarily.

Practical Considerations

  • Setup time: Several hours to days depending on your technical skill
  • Cost: Free (API access is free), but requires development time
  • Maintenance: API versions change, authentication tokens expire
  • Best for: Agencies, developers, and businesses with in-house technical teams

For most small businesses, this approach is overkill. The API gives you maximum control, but a purpose-built monitoring tool gets you there faster.

The most reliable way to track removed Google reviews is with a dedicated monitoring tool that runs continuously in the background.

Review monitoring dashboard showing real-time alerts for new and removed Google reviews
Review monitoring dashboard showing real-time alerts for new and removed Google reviews

What Good Monitoring Tools Do

The best review tracking tools share these capabilities:

  • Archive every review the moment it appears, preserving the text even if Google later removes it
  • Detect removals automatically by comparing current reviews against the archived set
  • Alert you immediately via email or push notification when a review disappears
  • Track trends so you can see patterns in removals over time (seasonal, after algorithm updates, etc.)
  • Multi-location support for businesses with more than one listing

Tool Comparison for Review Tracking

ToolTracks RemovalsEmail AlertsPriceBest For
ReplyOnTheFlyYesInstantFreeSmall businesses, 1 location
BrightLocalYesDaily digest$39/mo+Agencies, multi-location
BirdeyeYesReal-time$299/mo+Enterprise, high volume
GMBapiYesReal-time$5/location/moDevelopers, data-focused
Manual spreadsheetPartialNoneFreeVery small businesses

Why Monitoring Beats Manual Tracking

Consider what happens when five reviews disappear overnight:

Without monitoring: You notice the drop days or weeks later. You have no record of which reviews were removed. You file a vague support request. Google can't help without specifics.

With monitoring: You get an alert within minutes. The tool shows you exactly which reviews were deleted, including their full text and star rating. You file a detailed recovery request the same day. You have evidence to support your case.

Recovery success rates are significantly higher when you can provide Google with specific review details and act within the first few days of deletion.

Track Every Review Automatically

ReplyOnTheFly monitors your Google Business Profile 24/7 and emails you the moment a review appears or disappears. Free forever for one location.

Start Monitoring Free

What to Do When You Detect a Removed Review

Speed matters. Here's your action plan when monitoring catches a deletion.

Within 24 Hours

  1. Check if it's a glitch. View your listing on different devices and browsers. Google display bugs cause temporary disappearances that resolve within 48-72 hours.

  2. Check the reviewer's profile. Search for their name on Google Maps. If their profile is gone, the account was suspended or deleted, and the review can't be recovered.

  3. Document what you know. Screenshot the monitoring alert, note the reviewer's name, the review text (from your archive), the star rating, and the approximate date it was posted.

Within 3-5 Days

  1. File a missing review request through Google Business Profile support. Include all the details you documented. The more specific you are, the better your chances.

  2. Request the reviewer re-post (if appropriate). If the deleted review came from a real customer you're still in contact with, let them know their review disappeared and ask if they'd be willing to post it again. Make sure the new review is detailed and mentions their specific experience.

Ongoing

  1. Track the pattern. Are the same types of reviews getting removed? Short 5-star reviews? Reviews posted in clusters? Identifying the pattern helps you adjust your review collection strategy. Research shows that 5-star reviews with little detail are 3-4x more likely to be removed than detailed reviews.

  2. Strengthen prevention. Encourage future reviewers to write detailed reviews mentioning their specific experience. Respond to every review you receive. Data suggests that 66% of deleted reviews had no business reply, and responding may signal legitimacy to Google's filters.

For a complete response strategy, see our guide to responding to Google reviews.

Frequently Asked Questions

How do I know if a Google review has been removed?

The simplest method is to track your total review count daily. If the number drops, a review was removed. Google does not send notifications when reviews are deleted, so you need either a manual tracking habit or a monitoring tool. Dedicated tools like ReplyOnTheFly, BrightLocal, and GMBapi archive every review and alert you automatically when one disappears, including the full text of the deleted review.

Does Google notify you when a review is removed?

No. Google does not notify business owners when reviews are removed from their listing. Reviews can disappear silently due to spam filter updates, policy enforcement, or reviewer account deletions. The only way to catch deletions quickly is to monitor your review count manually or use a review monitoring tool that tracks changes in real time.

Can I see which Google reviews were deleted?

Not through Google directly. Google Business Profile does not show a history of deleted reviews. However, if you use a monitoring tool that archives reviews, you can see exactly which reviews were removed, when they disappeared, and what they said. Google's notification emails also preserve review text even after the review is deleted from your listing.

How often should I check for removed Google reviews?

At minimum, check your review count weekly. Businesses with high review volume or those in industries targeted by spam filters should check daily. The best approach is using automated monitoring that checks continuously and alerts you to any changes. Quick detection gives you the best chance of filing a successful recovery request with Google support.

What is the best tool to track removed Google reviews?

For small businesses monitoring one location, ReplyOnTheFly offers free 24/7 review monitoring with instant email alerts and full review archiving. For multi-location businesses, tools like BrightLocal, Birdeye, and Podium provide enterprise-level tracking dashboards. For developers, the Google Business Profile API allows custom tracking solutions, though it requires technical implementation.

Conclusion

Google won't tell you when reviews disappear. If you're not tracking them yourself, you're flying blind.

Key Takeaways:

  • Google removes millions of reviews yearly and sends zero notifications about it
  • Manual tracking with a spreadsheet works for small businesses but doesn't scale
  • Automated monitoring tools detect deletions in real time and preserve review content
  • Acting within 24-72 hours of a deletion dramatically improves recovery chances
  • Responding to every review and encouraging detailed feedback reduces deletion risk

The businesses that maintain strong ratings aren't just getting more reviews. They're tracking the ones that disappear and acting fast to recover them.


Ready to Track Your Reviews Automatically?

Stop discovering missing reviews weeks after the fact. ReplyOnTheFly monitors your Google Business Profile around the clock and alerts you the moment a review appears or disappears. Plus, AI-drafted responses for every new review, ready to approve from your inbox.

Start Free - No Credit Card Required

  • 24/7 review monitoring
  • Instant alerts for new and removed reviews
  • AI-drafted responses for one-tap approval

Track Removed Reviews. Respond to New Ones. All From Your Inbox.

ReplyOnTheFly monitors your Google reviews 24/7 and emails you AI-written responses the instant a new review lands. One tap to approve. No login needed. Free forever.

Start Free - No Credit Card Required
  • Unlimited AI drafts
  • 5 free direct posts/month
  • Works from your email inbox

Written by ReplyOnTheFly Team

Content Team

google reviewsreview monitoringreview managementdeleted reviewsgoogle business profile

Ready to automate your review responses?

Stop spending hours on review replies. Let AI generate personalized responses in seconds.

Start Free - No Credit Card